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LogiMAT 2025 - Innovations for the future of logistics

Life @4brands

At this year’s LogiMAT, 4brands Reply dived into the latest innovations in intralogistics, automation and process management with a special focus on the consumer goods industry. With our inventory solution, we also showed how drone technology can be combined with SAP ERP systems to make stocktaking more efficient, precise and secure.
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Change readiness - the key to successful IT transformation

Services & solutions

Are your employees ready for the next IT transformation?
Change readiness is more than just a buzzword. It is a strategic advantage for successful IT transformations. This article shows you how to promote your employees’ readiness for change and lead your projects to success.

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Data management and smart decisions with SAP DataSphere

Services & solutions

In today’s data-driven business world, an effective data architecture is crucial for the success of companies in the consumer goods industry. As a cloud-based solution, SAP Datasphere offers the ability to seamlessly integrate different data sources and to process and visualize the data. With a comprehensive approach to data integration and analysis, SAP Datasphere enables a 360-degree view of business processes and supports companies in making data-based decisions.

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SMART & SUSTAINABLE
TOUR PLANNING

Services & Solutions

Field sales staff spend a large part of their time in the car on the way to the customer or at the customer’s premises. Selecting the stores to visit and planning the routes to get there is time-consuming and involves a lot of effort. It becomes even more complex if the selected tour is to be as climate-friendly as possible.

Can it be simpler? We say: Yes!

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Omnichannel marketing automation with Emarsys

Services & Solutions

The consumer goods industry is facing growing challenges in an increasingly digitalised world. Customers expect personalised experiences, seamless interactions and relevant information in real time. To meet these demands, many companies in the industry are turning to marketing automation. Find out how we at 4brands Reply help our customers to get the full potential out of the engagement tool Emarsys.

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Exploiting potential with SAP CCM

Services & Solutions

Do you want to record your condition agreements in a system and save manual effort? In this case SAP Condition Contract Management (in short: SAP CCM) is the right solution for you. With SAP S/4HANA, the classic SAP MM/SD bonus approach is switched off and the process around subsequent remuneration is mapped using SAP CCM. Be optimally prepared, even if you do not yet have SAP S/4HANA in use.

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We are the Experts for the Consumer Goods Industry